Adwords is Google’s paid advertising platform otherwise known as Pay Per Click (PPC), allowing you to accelerate sales and increase your traffic by entering into Google’s unique auction. There are a number of different approaches to adopt each suitable for different business types, there is also a real emphasis on developing high quality adverts and achieving a high quality score as a way to get ahead.

Creating successful paid search campaigns is a real art, Consume Digital work with you to provide the right mix of creativity, strategy and analytical thinking, to help to make sure your ads appear in the right place at the right time.

At Consume Digital we have expertise in developing and delivering a vast range of campaigns. With Adwords, planning really is vital as it can be easy to make mistakes when it comes to PPC and spend budget with little return. Our aim is to work with you at each stage of the journey, this will give you the reassurance that the effectiveness of the campaign is being monitored and most importantly that you are achieving your objectives.

An ad in the first search position has an average click through rate more than 7%